Honest empty state
“Public testimonials will appear after moderation and user consent. For now, you can view demo scrolls.”
Does not fake social proof.
governance
growth without deception
Social proof without fake miracles
Reviews, numbers, badges, and quotes should help people understand the service, not imitate a crowd that does not exist yet.
Show trust honestly: what exists, what does not yet exist, and what rules protect the user.
Safe to show
- A short impression about clarity, tone, delivery, or format.
- A general reading category without the private story: love, choice, dream, month, transits.
- An anonymous signature such as 'new user' or 'gift recipient.'
Never show
- Private question, name, email, birth date, birth place, or a private scroll link.
- Claims about exact future fulfilment, diagnoses, legal conclusions, or financial guarantees.
- Intimate details about third parties or reviews written on someone else's behalf.
Review flow
- Before first real reviews, show an honest empty state.
- Do not publish fictional ratings, counters, or quotes.
- Mark illustrative examples clearly.
wording examples
QA before publishing
- No fictional ratings.
- There is a link to testimonial rules.
- There is room for constructive feedback, not only praise.