What to show
Price should not be a lonely number. It needs scope, result, and support path nearby.
- Format: short, standard, deep, or premium.
- Delivery: account, email, PDF if available.
- Support: what to do for lost link or failed email.
pricing
scroll shop
Pricing without smoke
Pricing should explain format, delivery, boundaries, and support before checkout.
Before
An atmospheric title may hide the practical meaning of the purchase.
After
Every price card answers: scope, delivery, fit, and limits.
What to remove
Pricing should not imply that without payment the user lacks protection or fate answers.
- Do not use fear as an upsell.
- Do not promise exact events.
- Do not hide the digital nature of the product.
Safe words
- format
- delivery
- support
- sample
Words to avoid
- last chance
- or you lose
- fate demands
QA checklist
- Free path appears near paid path.
- Sample result link exists.
- Disclaimer is visible before checkout.
CTA pair
Choose format
See sample first